Wild Ampersand
WILD AMPERSAND
Pronouns: She/Her
Wild& is a brand strategy and storytelling consultancy that helps business owners build from the inside out. They work with thoughtful, values-driven entrepreneurs to uncover their true voice, clarify their vision, and create brands that feel deeply human. Through coaching, brand development, and collaborative creative support, Wild& can help you turn your story into your strongest business asset.
Founded by Jamie Engelhardt, Wild& is rooted in the belief that your brand is your best business strategy. Jamie helps women and non-binary entrepreneurs build brands that reflect their values, embody their aspirations, and attract the kind of clients they truly want to work with. No gimmicks, no chasing — just clarity, confidence, and alignment so you can show up fully as yourself and grow a business that feels like home.
VIRTUAL AND IN-PERSON SERVICES
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Description: Sometimes you just need a clear head, a sounding board, or a strategic gut check. Spot Coaching Clarity Calls are 60-minute 1:1 sessions designed to meet you exactly where you are. Whether you're stuck in decision fatigue, wrestling with a brand or business challenge, or simply craving clarity on your next move, this is a space to untangle the mental knots and move forward with purpose.
Access: Services are available in person or virtually. Weekly in-person sessions are limited to Tennessee, but travel for one-time or occasional sessions is available (travel and lodging not included).
Price: Starting at $250/session.
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Description: Jamie’s 1:1 coaching sessions are a space for business owners, creatives, and leaders to pause, reflect, and reconnect with themselves and their work. Whether you're navigating mindset blocks, refining your brand, or facing a pivotal decision, your time with Jamie is grounded in curiosity, honesty, and strategy. This isn’t surface-level support; it’s deep, personal, and rooted in the belief that when you feel aligned, everything else flows. You hold space for so many others—this is where you get to be held, challenged, and seen.
Access: Services are available in person or virtually. Weekly in-person sessions are limited to Tennessee, but travel for one-time or occasional sessions is available (travel and lodging not included).
Price: Starting at $1,000/month.
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Description: Jamie’s C-suite consulting is for founders and executive leaders ready to elevate how they show up both internally and externally. Through a blend of mindset and confidence training (including two group coaching sessions), personal brand development, and a tailored LinkedIn and thought leadership strategy, Jamie will help you align your presence with your purpose. You’ll walk away with a clear social media content roadmap, a refreshed professional bio and byline, and the confidence to lead boldly in your industry.
Access: Services are available in person or virtually. Weekly in-person sessions are limited to Tennessee, but travel for one-time or occasional sessions is available (travel and lodging not included).
Price: Starting at $2,700/executive, minimum of 4 executives.
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Description: Jamie’s Guided Brand Development service is a 6–8 week, 1:1 experience designed to bring clarity, alignment, and confidence to your brand from the inside out. Through weekly calls and deep strategic work, Jamie will help you uncover who you are, who you serve, and how to communicate your unique value with clarity. From a full brand audit and messaging foundation to ideal client clarity, tone of voice, and visual direction, Jamie will build a brand that actually feels like you. She doesn’t just hand over strategy; she walks with you through the mindset and emotional blocks that often come with showing up fully. This is where your inner clarity meets outer expression and where your brand starts to work for you.
Access: Services are available in person or virtually. Weekly in-person sessions are limited to Tennessee, but travel for one-time or occasional sessions is available (travel and lodging not included).
Price: Starting at $4,000.
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Description: Your brand identity is more than a logo or a color palette; it’s the full expression of who you are and how your business shows up in the world. In this collaborative process, together with Jamie, you will define the foundational elements that shape your presence: your mission, vision, values, messaging, tone of voice, and visual direction. Whether you're building from scratch or refining an existing brand, this service gives you the clarity and confidence to show up with consistency and conviction. It's where strategy meets soul, and your story becomes unmistakably yours.
Access: Services are available in person or virtually. Weekly in-person sessions are limited to Tennessee, but travel for one-time or occasional sessions is available (travel and lodging not included).
Price: Starting at $9,000.
CONTACT WILD AMPERSAND
With over a decade in branding and marketing, Jamie has had the privilege of working with companies across the globe, helping them craft brands that align with who they are and connect with the people who need them most. At the heart of it all, Jamie is a storyteller—deeply passionate about listening to others, uncovering what makes them unique, and turning that into something powerful.
Proudly part of the queer community, Jamie now calls East Tennessee home, trading Midwest suburban life for Smoky Mountain views and a slower, more intentional way of living. Moving from Illinois to the South has been a whole vibe—one filled with campfires, deep conversations, new adventures, and, of course, plenty of Taylor Swift. Whether she is reading by the water, exploring something new, or dancing (badly but shamelessly), Jamie is all about embracing joy, connection, and the kind of work that truly lights her up.
