S.S.DALEY
Photo Credit: S.S.DALEY
S.S.DALEY
Daley, the creative force behind S.S.DALEY, is a working-class boy from Liverpool who has made a name for himself by challenging and reinterpreting British elitism and its institutional symbols, like the traditional public school system. His work delves into the intricacies of class codes, drawing comparisons between the elite cultures of institutions such as Harrow School and the school culture he grew up with. Fascinated by the opulence of regatta races, traditional English aristocracy, and their contrasting feminine undertones in a hyper-masculine setting, Daley's inspiration comes from a blend of British cult classics like "Maurice," "Another Country," and "Brideshead Revisited."
His designs critically examine British heritage and systematic elitism through 'homosocial' theory. This innovative approach earned S.S.DALEY the prestigious LVMH Prize for young designers in 2022, followed by the British Fashion Council Foundation Award for Best Emerging Designer, marking him as a significant voice in the fashion world.
